Mark Your Special Occasion With Diamond Wedding Bands By:Shimon F Sandler

Diamond wedding bands have been an all time favorite for marriages and engagements. The beauty and romantic appeal of a diamond ring have been influencing thousands of people over the ages for different occasions. Be it a romantic wedding at an exotic location, or a wonderful engagement party, the beauty of the occasion remains incomplete without diamond rings. The growing demand of diamond wedding and engagement rings has led to the growth of several diamond stores selling a variety of diamond bands and solitaire rings. The simplicity of a diamond has a classy appeal that makes it so much appealing to everyone and it is this quality which sets diamond way apart from the other jewels.

Diamond wedding bands are available in a lot of varieties. While shopping for a diamond ring for wedding or engagement, it is good to go for a matched pair for the couple. Matched sets come in simple bands, solitaire settings, mixed hues, flush set baguettes, etc. It is a good idea to match these wedding bands with the engagement rings. The beautiful designs of both traditional as well modern styles are suitable for the varied tastes of the different wedding couples. Diamond solitaire rings are favored by many for providing elegance that is incomparable and is thus, worn by many brides to be the center of attraction on their special day.

Diamond wedding bands top the wish list of several couples when it comes to adding style, elegance, and class to the occasion. The saying, "Diamonds are Forever" suits the occasion of wedding perfectly and are symbolic of the promises that are made on the day. It is this symbol of eternity that makes diamond wedding and engagement rings so popular and sought after. Moreover, diamonds are considered to be one of the most precious stones and thus, this quality of preciousness is associated to the deep love and bonding of the wedded couple.

A lot of other symbols are also associated with diamond wedding bands. The circular shape signifies eternity because there no beginning or end to a circle. Moreover, this circle is embedded with a diamond, which is rare and precious. This band is worn in the fourth finger which is directly connected to the heart of the wearer through a vein. Thus, all symbolize the beauty and rarity of the occasion and the relation that is going to form for years to come. This is why several young couples now mark the occasion with diamond rings so that it is etched in their memory forever and also to express the importance of the day in an elegant way.

Diamond wedding bands comes in a variety of designs. Such bands reflect the taste of the old ages, and are available in the design of different eras such as the Edwardian Period, the Victorian Period, etc. Many couples opt for these antique wedding rings to add a classical touch to the occasion. However, it is not always necessary to choose from the antique collection. You can also choose from the variety of modern designs of diamond solitaire rings to adorn your special day.

Antique diamond wedding bands are available in auctions, estate sales, and even online. At times you can even get is a gift which is passed down from one generation to another as a family heirloom. Sometimes, you might also find these antique jewels from professional jewelers. If you buy from auctions, you will get a certificate for the diamond that stands as a testimony of its being original but in case real estates, you might be at a slight higher risk. You can also try out the online stores, selling different varieties of diamond wedding and engagement rings. You will also find diamond solitaire rings suitable to your taste and occasion. You will multiple online stores which offer diamond rings at great prices. Websites such as eBay is an example of such a store. Online deals are economical because there is no housing or retail charges included in the prices.

While shopping for diamond wedding bands it is important to ensure that you have a certificate from the shop. The certificate is a written document of various details about the diamond used in the wedding or engagement rings. Some of these details include the shape, color, measurement, weight in carat, etc. in short, this certificate is an evidence of the all the characteristics that the diamond ring has. Always, ensure that the numerical ID of the diamond matches with its certificate. Be it a wedding or an engagement, a simple band or diamond solitaire rings, it is crucial to verify the authenticity of the diamond.

World Jewels is an excellent website that prides on showcasing and selling the best variety of engagement rings, solitare rings, wedding bands and diamond wedding bands that are the best in terms of quality and total value for money, truly a woman's best friend.

Article Source: http://EzineArticles.com/?expert=Shimon_F_Sandler

4 Tips For Marketing To Baby Boomers By:Joe Malone

One of biggest things to know in business is who you are marketing to. Once you know that, you need to figure out the best way to market to them. The baby boomers are a large group, and knowing how to market to them can do big things for your business.

Tip #1
Remind them of the good times in their past. Purchases are often made on emotions. By bringing them back to their past, and reminding them of good times that they had, you will be able to better connect with them. You can do this by using images and icons from their time in your marketing. Once you have exposed them to these images or icons, connect them into your products or services.

Tip #2
Get an understanding about their beliefs. Many boomers have moved past the stage that way too many of us are stuck in, which is being focused on having everything. Most of us want to have the boat, the fancy cars, big houses, and a ton of material things that drive us to make money, use certain products, and run our lives a certain way. The boomers are starting to understand what is really important. They are beginning to focus more on spending time with their family and friends. Many of them are even leaving high paying jobs, and taking jobs that pay much less, simply because they want more free time. How do you do this? Don't try to sell them on the expensive, luxury products and services. Market to them in a way that will show them how your product will help them live healthier, be able to enjoy more time with people, and live a higher quality of life (which does not mean more luxurious).

Tip #3
Boomers, like everyone else, do not want to be made to feel that they are getting old. While they do enjoy being reminded of their past, that does not mean that they want to be thought of as the aging group. At the same time, do not get crazy trying to make them feel younger. Incorporate youths, in a natural way, into the product or service that you are marketing to them. An example might be if you were marketing a travel product. Show someone in the baby boomer age range playing with their children on the beach. Talk about creating memories with your children and grandchildren.

Tip #4
Baby boomers have been through a lot. Do not play this down. They are proud of their accomplishments, hard work, and their care about the future generations. You want to acknowledge their hard work, while at the same time opening their eyes to the increases possibilities that are available to them now, that weren't years ago.

Baby boomers, along with every other age group, need to be marketed to in their own way. Marketing is crucial to building any real business. You can receive a Free Online Marketing Boot Camp at Globalsuccesswithjoe.com. If you are serious about building a real business, and understand that making money online is not the same as "get rich quick", then check out the training HERE.

Yours in Success

Joe Malone

Article Source: http://EzineArticles.com/?expert=Joe_Malone

How Are Diamonds Formed?

How Are Diamonds Formed? By Jonathan Blocker

What do loose diamonds have in common with a pile of coal? More than you might think; in fact in geological terms, loose diamonds are nothing more than glorified lumps of coal. The differences are:

- the arrangement of the carbon atoms

- how each material is formed

Even when it comes to the formation of diamonds, the difference between processes is one of degree rather than mechanics. Here then is some interesting information for potential buyers of wholesale certified diamonds.

Carbon is Carbon

Some may remember an episode of the old "Superman" TV series from the 1950s in which Clark Kent created a diamond by compacting a lump of coal in his fist. While it is doubtful that even the "Man of Steel" could exert such preternatural geologic forces as take place deep in the earth, the concept illustrated was essentially correct - those loose diamonds that eventually wind up at diamond dealers who sell them to jewelers are made of carbon that has been subjected to extremely high pressures of 60 kilobars (for comparison, that's 60,000 times normal air pressure at sea level) and temperatures of over 2300 degrees Fahrenheit (structural steel melts at around 1520° F)!

The pressure and heat needed to create diamond is found only at the earth's lithosphere where the crust meets the upper mantle - about 90 - 240 miles beneath the surface. Diamonds can also form when a meteorite strikes the surface of the earth, creating similar conditions or are carried on within the meteorite (some diamonds do come from outer space!).

Coal on the other hand is formed from the decaying remains of ancient plant matter that has also been compressed by geologic forces, but much closer to the surface. In chemical terms, carbon atoms that make up carbon molecules are arranged in a flat, hexagonal pattern, making them much more brittle. In diamond however, they are arranged in a tetrahedral, or box-like structure. This is what accounts for the hardness of loose diamonds.

Can One Turn Into the Other?

Eventually, if a coal deposit sinks low enough into the earth and is subjected to high pressure and temperature, it can become diamond. Theoretically, diamond could also change into coal, if kept free of chemical reactions that color the gems and stabilize the surface, then subjected to a vacuum. This is unlikely outside of controlled laboratory conditions, however.

Loose Diamonds Are Made, Not Born

What we refer to as loose diamonds do not occur naturally. Once diamond is mined, it is categorized into "industrial grade" and "gem grade." The latter category is what is subject to diamond appraisal by diamond dealers

The raw diamond is cut into loose diamonds, then carefully carved and shaped by craftsmen into forms suitable for decorative jewelry. This stage can have a great impact on the value of loose diamonds as determined by a diamond appraisal, and must be done with painstaking care and uncommon skill.

Wholesale certified diamonds must also be analyzed and graded by a professional gemology lab. It is here that the stones are evaluated for carat, color and clarity. Along with the results of the diamond appraisal which evaluates the cut, they provide the basis of valuation.

Jonathon Blocker specializes in diamond appraisal, loose diamonds, and wholesale certified diamonds. He is known among diamond dealers as an expert in his field. He is a consultant for GemFind.net, a trusted name in the jewelry industry since 1999.

Article Source: http://EzineArticles.com/?expert=Jonathan_Blocker